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What Is Strategies in Light?
Strategije u svjetlu is the premier LED technology and design conference and exhibition in North America, held annually in San Diego, California. Organised by PennWell — publisher of LEDs Magazine and parent of the renowned market-research firm Strategies Unlimited — it brings together LED chip makers, luminaire manufacturers, architects, engineers and design professionals from across North America and the world.
Co-sponsored by industry giants such as OSRAM and Seoul Semiconductor, the show is dedicated to the fastest-growing segment of luminaire design and LED technology. It combines the Strategije u svjetlu conference (with a 17-year history) with THE LED SHOW, covering the world’s latest LED products, new technologies and design services. It is a B2B događaj samo za trgovinu: potrošači i posjetitelji mlađi od 18 godina nisu dopušteni, a na licu mjesta nema maloprodaje.
Ključne činjenice
- mjesto: San Diego Convention Center, California, USA
- Organizator: PennWell (LEDs Magazine / Strategies Unlimited)
- Tip: B2B LED technology & design conference + exhibition
- Fokus: LED chips, drivers, luminaires, controls, design
Savjet
Show dates and venue can change. Confirm the exact dates, conference program and free-entry requirements on the official Strategies in Light website prije rezervacije putovanja.
Historically the show has brought together hundreds of companies from more than 70 countries, dozens of conference forums and hundreds of industry-leading speakers — drawing LED manufacturers, wholesalers, architects, electrical engineers, builders and hospitality designers from across North America.
Why the North American LED Technology Market Matters
North America is one of the most technology-driven LED markets in the world. Several structural drivers make it worth your attention:
Technology adoption leader
North American buyers were among the first to adopt tunable white, high-CRI, human-centric lighting and smart controls. They expect the latest technology, not just the lowest price.
Strict compliance culture
US buyers expect UL / ETL certification, FCC compliance, Energy Star listings, IES LM-79 / TM-24 reports and IES photometric files. Suppliers who can deliver win the project.
Design & specification driven
North American lighting designers and specifiers write the product into project specifications. Once specified, a product stays on the BOQ for the life of the building.
Retrofit & upgrade cycle
Millions of commercial buildings are being retrofitted from earlier LED generations to tunable white, human-centric lighting and smart controls — a steady, large-scale demand.
Tko bi trebao prisustvovati
Strategies in Light is most useful if you are:
- LED component and luminaire manufacturers — benchmarking chips, drivers, optics and thermal solutions from leading suppliers.
- Lighting designers and specifiers — learning about new technologies, controls and design tools directly from the engineers who create them.
- Importers and distributors — looking for OEM/ODM brands, private-label programs and factory-direct pricing for the North American market.
- Electrical engineers and contractors — understanding dimming, controls and compliance for commercial projects.
- Brand owners and product managers — scouting contract manufacturers and benchmarking technology and pricing from Chinese exhibitors.
Kako se pripremiti kao kupac
Walking the show cold wastes days. Before you fly to San Diego:
1. Plan your conference schedule
The conference program is the main reason to attend. Pick the forums that match your spec — tunable white, human-centric lighting, controls, thermal management — and register early.
2. Pre-book meetings with suppliers
Tjednima unaprijed pošaljite e-poruku dobavljačima koje želite vidjeti. Donesite uzorke, crteže, ciljane količine i ciljni raspon cijena — vrijeme izlaganja je ograničeno.
3. Usporedite dokumente o sukladnosti
For the North American market, ask every booth for UL / ETL listing, FCC compliance, IES LM-79 / TM-24 reports and IES photometric files.
4. Idite ravno do izvora nakon emisije
Brendovi na sajmu obično zarađuju 30–60%. Iste proizvode obično proizvode kineske OEM tvornice. Snimite fotografije, brojeve dijelova i kataloge — zatim izravno kontaktirajte tvornicu.
Why Source LED Lighting from China (and Why Lightstec Makes Sense for North America)
Most of the LED brands and components you will see at Strategies in Light are designed in North America but manufactured in China. Working directly with the factory cuts out the middleman and gives you shorter lead times, customisation and private-label flexibility.
Lightstec je proizvođač sa sjedištem u Kini LED trake svjetla, LED aluminijski profili, LED linearna svjetla, LED neon flex and matching drivers and sensors, with over 13 years of experience shipping to the North American market.
North America-compliant documentation
UL / ETL listing support, FCC compliance. IES photometric files, LM-79 and TM-24 reports available on request for your North American tenders.
Technology-forward product range
Tunable white, high-CRI (Ra90+ / Ra98), CCT-switchable and smart-control-ready strips — built for the North American technology-driven market.
Kompletan sustav, jedan dobavljač
Lajsna + profil + difuzor + drajver + konektor + senzor u jednom kartonu. Nema više jurnjave za tri tvornice kako bi jedan linearni sustav rasvjete funkcionirao.
Pogodan za OEM/ODM
Prilagođena duljina PCB-a, CCT, CRI, ispis marke i prilagođeno pakiranje. Mali MOQ za probne narudžbe, izravne tvorničke cijene za količinu.
Recommended LED Products for the North American Market
If you are attending Strategies in Light to build your product range, these are the systems North American specifiers ask for most. Click any product to view specs and request a quote:
Planning to source LED lighting after Strategies in Light?
Pošaljite nam svoj popis projekata, ciljane količine i potrebne certifikate. Odgovorit ćemo u roku od 24 sata s izravnom tvorničkom cijenom.
FAQ
When and where is Strategies in Light held?
Strategies in Light takes place in San Diego, California, usually once a year. Exact dates and venue can change — check the official Strategies in Light website for the current edition before you plan your trip.
Is Strategies in Light open to the public?
No. Strategies in Light is a professional B2B conference and exhibition open only to LED industry visitors. Consumers and visitors under 18 are not admitted, and there is no retail sales activity on the floor.
Why is North America important for the LED lighting industry?
North America is one of the most technology-driven LED markets in the world, a leader in tunable white, human-centric lighting and smart controls. It also has a strict compliance culture that rewards suppliers who deliver the right documentation.
Mogu li kupiti uzorke i poslati ih natrag s izložbe?
Some booths sell small samples, but most international brands only quote project orders. For real pricing and samples, contact the factory directly after the show. Lightstec ships free samples to North American buyers for qualified projects — just javiti se.
Do Chinese LED suppliers meet North American compliance requirements?
Reputable factories do. Always ask for UL / ETL listing, FCC compliance, IES LM-79 / TM-24 reports and IES photometric files. Lightstec ships to North America with full documentation for every order.